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Home-office became the new normal in almost every country around the world amidst the coronavirus crisis. As traditional offices remain with almost no occupancy and most paperwork is migrating to digital platforms, there has been a decline in demand for core stationery products, such as pens and paper.

In the meantime, sales and demand have shifted towards home offices and standalone desks, headphones, monitors, and similar equipment.

The U.S. and Europe are the industry’s top mature markets, driven by the trend of online ordering. Latin America and Asia-Pacific, on the other hand, are low maturity regions where global players do not have a strong presence, thus presenting a significant potential market for expansion and development.

Resource:Statista

https://www.statista.com/markets/423/topic/1062/office-supplies/#statistic2

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First, Office supplies and stationery revenues to decrease in the U.S.

The size of the global office supply market grows and reachs over 270 billion U.S. dollars in 2025.

In the U.S., one of the industry’s more mature markets, office supplies and stationery stores revenue has shown a downward trend since 2012 and will continue to do so.

By 2024, market revenues in the North American country estimates to reach a total of 8.2 billion U.S. dollars.

Second, Less paper, more digital, a shift in office supplies demand

The industry’s segments encompass stationery, school supplies, and office supplies, in combination with PCs, and furniture.

In the United Kingdom, manufacturer sales of pencils, paperboard binders, folders, envelopes, and notebooks have shown an overall downward trend in the past years.

Instead, digitalization and a shift in demand towards home offices, global spending on devices is expected to increase until 2022.

Third, Growing online sales of office stationery and supplies

Consumer convenience, easy payments, and lower costs are some of the reasons why online sales present immense benefits and growth opportunities for the industry.

Moreover, the increasing demand for recyclable stationery products is another major trend driving market growth.

More and more end-users are opting for eco-friendly products driving suppliers to reinvent themselves into eco-friendly entities.

Lastly, The United States, home of the top office supplies industry leaders

With geographical presence in North America, Europe, Australia, Asia, and few countries in Latin America, Staples and Office Depot are amongst the leaders in the office supplies industry.

Jointly, they generated a revenue of over 14 billion U.S. dollars, however, they were easily surpassed by Amazon.

As the world further transforms into a digitized environment, Amazon’s office supplies category is grabbing more wallet share among customers.

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